Generating business leads online is an art form in itself.  Ask your salesman or friends that are in sales, getting business leads is crucial to making regular sales.  Statistics have shown that a visitor returns to a website up to 4 times before making a decision to purchase and if you are selling a higher priced product or service this number goes up significantly.  It’s very important to build a relationship with your website visitors so that making a decision to purchase is a ‘no-brainer’ to them.

 

There are a few different methods of obtaining business leads such as: purchasing from a vendor, creating your own lists, and co-registration.  Unfortunately, many of these programs are very expensive and often, the leads are not targeted to your market.  They are generated by businesses in one market and sold by lead brokers to another.  This makes trying to convert those leads into a sale nearly impossible.

 

Average conversion rates (visit to purchase) on a good sales letter are 1 to 3%, this statistic alone shows that 98% of ad revenues are wasted on people that have clicked away from a site.  The sad fact is most of them are not going to visit your site again.

 

The best way to remedy this is to build a list by using CAN-SPAM compliant means of communicating with your customers.  One of our clients converts on 7 to 10 percent of the leads generated on their website, as you can see generating leads is a vital part of their business.'One of our clients converts on 7 to 10 percent of the leads generated on their website'

 

Creating a list is the most effective means of recycling traffic to your website.  By broadcasting your message via Really Simple Syndication (RSS) and email, you can increase your company’s sales.  Ensuring that your marketing message is available at the time that a customer is looking for your business is crucial.  Building a list enables you to sell your product or service at any time of the day, worldwide.

List management services are included in every level of service that we provide, it’s that important.  Our business is dependent on your business being successful and with our team of list management specialists we can tailor make a program that will help to fulfill your business goals.

Give us a call today!